There was a time…
When information was siloed away only to be discovered or attained based on whatever gatekeeper guarded it. Little by little we have opened the faucet of ideas, insights, and information to everyone. Sometimes it’s true that the best content can still be difficult to acquire, but it’s there and it’s more accessible than ever.
I originally started Key Bridge in 2014 to roll up small businesses… it then morphed into a subscription based consulting for business leaders (mostly those who ran small businesses) improve quality, value, and impact in local markets.
Business is still the lifeblood of progress. Even if the way work and business will change in the coming years, humans (most likely, though not guaranteed) will remain the primary beneficiary of business in terms of convenience, choice, quality of life and wealth creation / distribution.
The idea still holds true. You can turn investment analysis (namely a value or fundamental approach) into better business development.
Key Bridge on SubStack
Today, the membership service has been moved to a new home, but instead of making this domain a blank page, I’ve decided to centralize all my writing into a publication that will hopefully add some value.
The world is always in need of improvement, and that really only happens through competition where the best ideas and investments win.
I’ve spent over 20 years helping people build better assets…. 18 of those in finance as a manager and then publishing research for DIY investors where we documented well over 30% a year at 70% accuracy.
Again, this was following the principles that helped all the greats (Buffett, Greenblatt, Pabrai, Burry) crush their peers. I was never good at managing money (facts) but was as good or better at analysis and finding the best ideas.
That’s what I hope to do here. There isn’t a schedule, so if you want to be notified, subscribe (it’s free!) and you’ll be kept in the loop. It’s funny how many 10x winners I’ve written about publicly despite keeping my best ideas offline.
Take Care,
Jonathan Poland
Editor + Publisher
ps. if you care to learn more about my story visit jonathanpoland.com


